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Confused.com Case Study

 

The first and longest-running UK insurance comparison site, Confused.com launched their website in 2002 and spawned a market revolution by simplifying the car insurance quote process.

Part of the Admiral Group, Confused.com expanded their insurance offering in 2005 to include home insurance, and has since grown further offering insurance in travel, life, motorbike, pet and caravan to name a few. 

The first and longest-running UK insurance comparison site, Confused.com launched their website in 2002 and spawned a market revolution by simplifying the car insurance quote process.

Part of the Admiral Group, Confused.com expanded their insurance offering in 2005 to include home insurance, and has since grown further offering insurance in travel, life, motorbike, pet and caravan to name a few. 

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